Tips, Traps and Techniques To Sell Your Home
The selection of real estate professionals to list your home is an important decision. For most families their home is their most important financial asset. Many skills are needed to effectively handle the transaction. Sales ability is one. Advertising and marketing knowledge another. Technology is a critical component of real estate marketing today. Finally great negotiating skills can make a huge difference in selling your home and protecting your financial interests.
These points might help clarify your strategy on listing your home -
I have a friend in the business...
As you think through everything involved in the sale of your home you will quickly realize this is not the time to hire a friend, a relative, give the listing to an agent who just got their license to help them out, hire a pretty face, hire a neighbor. This is a business decision and you need to make it based solely on the realtor's qualifications and track record.
I need a team of experts...
Prestige Real Estate agents work as a team with lots of support from the owners, Sue and Scott Campbell. Sue is broker-in-charge and has over 30 years of real estate sales experience and Scott has 46 years of consumer advertising and marketing experience. Both are consummate professionals in handling all aspects of real estate sales. All of the agents in the company have a wide range of related business and sales experience. Each agent was chosen for their ability to provide service at the level our clients have come to expect of Prestige.
Tip - Always ask agents you are considering to print out from the MLS a report showing you the homes they have sold for the last twelve months. From this report you can determine their track record at your price point and in your neighborhood.
I am thinking about making some improvements before I list my home...
When you decide to list your home for sale it becomes a product with features and benefits that have to compete in the market with other homes in the same price range. Our team has sold 100's of homes and seen almost everything. We are happy to help you to identify areas that may need attention and help you decide what really isn't worth the investment. There are lots of staging ideas we can share with you that cost nothing. Perhaps the best is - this is a great time to start packing; reduce the clutter; clean out closets; make the home appear bigger and more appealing.
How should I decide on the price for my home?
Pricing a home is challenging and very important. Deep market knowledge is critical. Agents should come with well prepared analysis using Excel spread sheets to give you all the information needed to make an intelligent pricing decision. Prestige agents are highly trained in pricing strategy. Overpricing a home can cause the home to sit on the market and erode it's value. Under pricing leaves money on the table. In the end it is your decision, but you will make the decision knowing you are very well informed by your Prestige team.
How are you going to market my home?
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We are happy to meet with you and provide you a market evaluation of your home along with an understanding of how we will go about the job of marketing and selling your home. Please call 843-259-9913 or fill out the form below and we will be in touch shorty.
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